The Charity Fundraising Blog

We're here to share ideas, best practices and advice for maximising your charity's fundraising efforts. Browse the latest posts below.

How to Plan Your Festive Campaign

10 October, 2020

With the end of the year fast approaching, now is the time to start planning your festive campaign. Statistics show that around a third of all giving takes place in December, making it the perfect time to run your next campaign! Analyse the Situation: The first step in planning your campaign is by checking your

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Fundraising Lessons: Marie Curie Daffodil Appeal

5 March, 2020

Every March, Marie Curie celebrates the Great Daffodil Appeal, the charity’s largest annual fundraising campaign, which calls on people across the UK to donate and wear a special daffodil. To date, the campaign has over £5 million, and counting! Money raised provides much-needed care to people with terminal illnesses as well as support for their

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World Cancer Day: Fundraising Lessons from Leading Charities

4 February, 2020

4 February marks World Cancer Day, an international day to raise awareness and encourage cancer prevention, detection and treatment. Every year, 9.6 million people die from cancer; by 2030, this devastating statistic is expected to rise to 13 million people. The idea behind World Cancer Day is that it’s together, as charities and individuals, that

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3 Ways to Make your Fundraising More Ethical

23 January, 2020

As we mentioned in a previous post, ethical manufacturing is a core focus for today’s charities, and for good reason. Trust in charities is, unfortunately, at an all-time low; less than half of the people in the UK believe them to be trustworthy. One way to rebuild this trust is via transparency around your fundraising

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5 Fundraising Merchandise Trends for 2020

15 January, 2020

As we head into the new year, what fundraising strategies have you identified for your charity in 2020? Events, campaigns, public outreach and direct appeals may all be key facets of your fundraising strategy, but there’s an oft-overlooked, yet highly persuasive component that crosses all of these channels, and that is charitable merchandise.  As with

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Six Charitable Wedding Favour Ideas

21 November, 2019

Does your charity design and sell charitable wedding favours? If not, you could be missing out on a lovely opportunity to drive donations and support for your cause. In recent years, we’ve seen many couples forego predictable and disposable wedding favours for their guests with more meaningful and unique charitable gifts.  Brides magazine reports a

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