Cost is an ongoing and huge concern for charities. Even the largest, longest-running charities have to make decisions when it comes to smart use of time, budget and resources. A persistent challenge for charities is how to drive significant donations with a small budget. This post will look at some budget-friendly fundraising merchandise that delivers big donations without breaking the bank.
The immense popularity of charity wristbands began with the iconic Livestrong bracelet, a bright yellow silicon wristband. Since then, the allure of wristbands has not waned. Branded wristbands are a highly visible and proven way for people to participate in and support your charity. Wristbands can be given away, sold as merchandise or they can be a reward for people who make donations to your charity.
For example, Rocket Charities helped Kick it Out create branded wristbands, which they sell on their website in bags of 15. Kick it Out is football’s equality and inclusion organisation. They designed really clever wristbands, which include the charity’s Twitter handle on the inside of the band, and the charity logo and tagline on the outside.
And what’s best? Charity wristbands are low cost and incredibly effective! Today, these wristbands are also very customisable, including child and adult sizes, printed or embossed, colour matching, and even glow in the dark! At Rocket Charities, wristbands are one of our most popular items for charities large and small, because they work.
Branded keyrings are a fabulous way to ensure that your charity gets into the right hands, quite literally. Keyrings are highly useful products and offer tremendous daily exposure for your charity. Today, keyrings can be made of a number of materials and styles at a surprisingly low cost with a high donation opportunity.
You’ve seen them before – button badges are the small, interesting badges that are given away for donation. Many charities ask for a small donation, and the donor receives the button as a thank you. This is a great way to meet your supporters at opportune point-of-sale moments. Button badges raise awareness because they get noticed – many people wear the buttons on coats, backpacks or laptop bags. Some people even collect them!
One creative marketing idea is to ask your supporters to share a picture of them wearing the button on social media. Use a consistent hashtag and share and comment on these submitted photos. It’s a clever way to get people involved with your campaign and publicly thank them for their support.
Creating branded button badges for charity is also a low-cost, high-impact way to drive donations. These badges come in a range of sizes and print options to make your products truly unique. If you’re facing a tight deadline for a last-minute fundraising opportunity, button badges are the way to go. At Rocket Charities, we can help you put together badges in a week!
With all items, make sure you work these products into your overall communications strategy, so that your supporters can understand what you are trying to achieve. Low-cost, branded merchandise is an achievable way for you to make the most of limited budget and resources. And, with Rocket Charities, you can consider our expert team as another dedicated resource, to you! Please reach out today to talk about how we can help you put together the perfect, affordable branded merchandise.